Tennis star Naomi Osaka leaves IMG, will launch her own sports agency

Tennis star Naomi Osaka is making a huge life modification off the court. According to Sportico, Osaka is leaving Endeavor-owned IMG to begin her own sports firm, which will be called Evolve.

“I’ve spent my career doing things my way, even when people told me that it wasn’t what was expected or traditional,” Osaka stated. “Evolve is the natural next step in my journey as both an athlete and businesswoman, as well as a way to continue being myself and doing things my way.”

Osaka’s agreement with IMG concluded at the end of 2021 and she did check out the possibility of restoring that agreement with a bit more versatility. But throughout the whole procedure, Osaka concerned the conclusion that going her own path made more sense.

She will now be beginning Evolve with her representative, Stuart Duguid, who likewise just recently left IMG.

“I’m excited to start this with my business partner Stuart and our plan is to use the same approach we took in building my businesses authentically and strategically as a vision for this company,” Osaka included. “I strongly believe in the power athletes have to use our platforms to drive meaningful business.”

Osaka is a four-time Grand Slam champ with her latest victory being winning the 2021 Australian Open. According to Sportico, Osaka is the highest-paid female professional athlete over the in 2015, as she has actually made $53.2 million.

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